Digicel Communication
Autor: Jannisthomas • March 9, 2018 • 2,119 Words (9 Pages) • 577 Views
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Reports
A prearranged statement of facts or events or any situation relating to business or commercial interests prepared after an investigation and presented to the interested persons with or without recommendations.
- Advantages
Gives consolidated, factual & updated information.
Provides dependable permanent information.
Helps solve current problems.
- Disadvantages
Their sheer bulk; which may dismay people from assimilating them.
The depth of it may cause the reader to become lost and cause a setback in reaching a conclusion
The time and cost involved in their gathering.
Letters
A written, typed, or printed communication, sent in an envelope by post or messenger.
- Advantages
Low cost: writing a letter is very cheap than those of others.
Maintaining the secrecy: A business letter upholds the secrecy of both the buyers and the sellers on business matters.
They get straight to the point.
- Disadvantages
There is no immediate feedback from the receiver.
In the process of sending the letter it can easily go missing.
Complex language: Business letters may sometimes be written in complex language therefore the letter may become meaningless.
Advertisement
A notice or announcement in a public medium promoting a product, service, or event or publicizing a job vacancy.
- Advantages:
Reduction in the prices of newspapers and magazines.
Educates the consumers.
Enhances Good-Will.
- Disadvantages
Encourages Sale of Inferior Products.
Undermines Social Values.
Adds to Costs.
Verbal Communication
Verbal communication is the use of sounds and words to express yourself, especially in contrast to using gestures or mannerisms.
- Advantages:
More powerful means of persuasion and control.
Anything that was maybe misunderstood during the exchange of information can be corrected immediately.
Immediate feedback.
- Disadvantages:
Impossible to preserve the message for future use.
It can be denied easily if the situation goes against the speaker.
- Technology
The reporter also asked the interviewee about their technologies. (Quamina, 2015) Stated that technology is always evolving and older systems became obsolete. She said that the challenges lies in catching them quickly and implementing newer solutions to meet their needs. They currently have a 24 hour monitoring of all systems in other to combat this problem.
She went on to say that the advancement of technology has improved communication in the company. Technology has given them a wide variety of mediums to choose from which may be more efficient than the old ones. Having an advance in technology has made it easier for them to reach co-workers and business partners both locally and internationally.
The advancement in technology has also made it easier for them to advertise their products. Long ago, they didn’t have social media. Now, there is a wide range of options to advertise your products on.
Adding to all those benefits of the advancement of technology, this has also allowed them to implement an NPS (Net Promoter Score) System which allows them to poll their costumers after every interaction with their CSR team.
Social Media Marketing
Social Media Marketing is the process of gaining website traffic or attention through social media sites. Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it across their social networks.
Types of Social Media Marketing
The most popular social media marketing are:
•Google+
•YouTube
Benefits of Social Media Marketing
- Increased Brand Recognition.
- Improved brand loyalty.
- More Opportunities to Convert.
- Higher conversion rates.
- Higher Brand Authority.
- Increased Inbound Traffic.
- Decreased Marketing Costs.
- Conclusion
As a result the reporter has concluded that communication is essential to the success and also the reputation of a business. However, there are a lot of ups and downs when it comes to using them and its best to have the knowledge of most of them in order for the sender to decide which one is best suited for the situation. Also as a result of the advancement of technology it has assisted in the growth of the company.
- Recommendation
Improvement in communication when it comes to their global partners is needed. There can be a bit of a barrier pertaining
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