Bus 360 Disneyland Report

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Source #3

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Eichenbaum, H. M. (2011). Crisis Management. Park World. Retrieved from http://www.parkworld-online.com/crisis-management/

Information

“Accidents are unavoidable. Whether the fault of your park or its patrons, your initial behavior can make all the difference to the reaction of the guest involved, their family and government regulators, as well to the public perception of your park.” (Eichenbaum, 2011).

Reliability

The author, Heather M. Eichenbaum, is a member of Spector Gadon & Rosen PC, a big law firm with offices in Pennsylvania, New Jersey, New York, and Florida. She has great experiences in defending for amusement venues. She is a bi-monthly contributing writer for the Park Law section of the internationally circulated Park World magazine. She provides training on safety issues, risk and crisis management, customer service, regulatory issues, and incident reporting to clients. She also offers guidance on employment issues encountered in the amusement, hospitality, and entertainment industries. The author is an expert in the field of amusement park law, and a reliable source of information for our report.

Relevance

This journal article is about how to plan crisis management strategies for theme parks, to ensure the operators respond effectively when accidents happen. It gives recommendations for how to prepare a response before a real accident occurs. In particular, Disneyland faces several potential risks that may result in an accident. When an accident happens, following a prepared crisis management plan can always minimize the impact on the park.

Recency

This article was published in May 2011, several years before the recent Disneyland accident in 2016. However, many more accidents happened in amusement parks before 2011. The author wrote this article based on her past experiences in the amusement park industry. Thus, the information within this article is still applicable today.

Source #4:

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Noland, P. (2013) States Are Best Suited to Regulate Amusement Park Rides U.S. News Digital Weekly, 5(32), 18-18[A1] . Retrieved from

http://www.usnews.com/debate-club/should-there-be-more-federal-oversight-of-amusement-parks/safety-is-the-top-priority-of-the-amusement-park-industry

Information

“The safety record of the amusement park industry is excellent and injuries are very rare. Well-established safety standards for amusement rides have been developed by ASTM International, one of the world’s leading independent standards-writing entities. We support strong state regulation and measures that would truly enhance safety, not ill-conceived, underfunded federal legislation that won’t improve safety in the least” (Noland,2013)

Reliability

The author, Paul Noland, is the President and CEO of the International Association of Amusement Parks and Attractions (IAAPA). He has an MBA from the Raymond A. Mason School of Business, and more than 20 years of experience in managing amusement parks. Thus, he is an industry expert and a reliable source of information on the topic of our report.

Relevance

The article clearly reflects the reason why there should not be more federal oversight of amusement parks in the USA. It is a response to how federal oversight of amusement parks played out after some accidents of park rides. Ride safety is important to Disneyland, because the safety of its rides influences how many customers will visit. All stakeholders and investors of Disneyland are concerned about federal oversight, which affects Disneyland’s employment and management. Therefore, the article is relevant to our topic of how to increase the safety of Disneyland resorts.

Recency

The article was published in 2013, which is fairly recent. As the rate of ride accidents in the USA has not changed much since then, the information in this article is applicable to our report.