East Meets West: Business Joint Venture

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- Why have few Americans been willing to enter joint ventures with Soviet partners today (it is now mid-1991)?

Answer:

A joint venture takes places when two parties come together to make one project. In a joint venture, both parties are equally invested in the project in terms of money, time and effort to build on the original concept. While ventures are generally small projects, major corporations also use their method in order to diversify. A joint venture can ensure the success of smaller projects for those who are just starting new projects is generally costs high. A joint venture allows both parties to share the burden of the project and that result in huge profits.

As we know when east meets west for a healthy relationship in business, many countries are willing to join. The United States of America is at the top of this list & has a huge contribution in western business. Americans are willing to join this business because of profitable dealing with eastern countries.

Eastern countries are also using the food of western products. They are getting influenced by western culture. The Americans, who are also known as the westerns are selling their most products to eastern countries. Also they are buying many products (ex- clothes & shoes etc.) from eastern countries. They are also selling their culture with products to each other.

If we count profitable list, The United States of America is getting on the top for their eagerness to be a member of a joint venture.

Conclusion:

America & Soviet Union joint ventures can be more successful if they consider each other and keep supporting. If we count profitable list, America is getting on top for their eagerness to be a member of this joint venture and giving priority to customers.

Some successful joint ventures are:

- Pepsi-Cola (Soviet Union & Pepsico.US joint venture)

- McDonald’s (Soviet union & McDonald’s US joint venture)

- Ford-Sollers (Russian Company Sollers and American Company Ford joint venture)