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Acceptability of Cream Dory Empanada in San Pablo City, Laguna

Autor:   •  August 22, 2017  •  1,858 Words (8 Pages)  •  887 Views

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Our empanada is fried rather than baked. The ingredients that we’re using are fresh from the market. We’re going to reach out those people who love to eat empanada and those who are around San Pablo City, Laguna.

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Figure 1: Picture of the Sample finished Product

D. Project Size

The location of the business is at P. Paterno Street, San Pablo City Laguna Philippines. Our business is food cart, the size of the cart is 7 feet tall, the width is 4 feet and breath is 3 feet. We chose to make a food cart business because it is in demand and the availability of the target market is applicable to the business. The place is at San Pablo City Shopping Mall where surrounds by most of the people, and the cart can easily notice by the people who are passing by.

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A. Regidor St[pic 15][pic 16][pic 17][pic 18][pic 19][pic 20][pic 21]

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Figure 2: Map of the Location

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Figure 3: Cart

II. MARKETING ASPECTS

A. Marketing Strategies

Most entrepreneurs seek media coverage to advertise the business of their own especially those entrepreneurs with a big enterprise that can spend a huge amount of money. But for those business minded who are starting from the very beginning with enough budget like us can seek from simplest form of advertising.

We are going to use flyers, tarpaulins or posters and social media to promote our product. It can help us to inform the people in the community that there is an incoming business that will open soon. We will post posters in some places for them to know about our business. We will create a site in social media so that, the customers can visit it and they will get more information about the product that we’re introducing.

The making of successful advertisement or marketing strategy depends on the effective combination of the products, price, place and promotion which is known as the marketing mix. Each of these factors is important in attaining the business objectives.

III. FINANCIAL ASPECTS

Projected Cost

Tools and Equipments

Supplies Expenses

Rent Expense

Pre-Operating Expense

Salaries Expense

Utilities Expense

Total

P3,275.00

P267.04

P3,000.00

P1,100.00

P20,000.00

P700.00

P8,342.04

Tools and Equipments

Identity

Quantity

Price

Cost

LPG

2

P580.00

P1,160.00

Gas Stove

1

P450.00

P450.00

Pan

2

P250.00

P500.00

Whip

2

P50.00

P100.00

Rolling Pin

1

P149.00

P149.00

Measuring cup

1

P139.50

P139.50

Tong

2

P25.00

P50.00

Spoon

1 dozen

P50.00

P50.00

Bowl

2

P130.00

P260.00

Apron

4

P38.00

P152.00

Hair Net

8

P10.00

P80.00

Mask

1 box

P95.50

P95.50

Plastic Gloves

1 box

P89.00

P89.00

TOTAL:

P3,275

Supplies

Particulars Quantity Price Cost

Hand Sanitizer 1 P90.00 P90.00

Hand

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