Express Position Piece

...

Hooray &

Davao Tuna

Grill

Service

Speed of Service

My Order (Kumpleto

Meal)

Time: 2:40

Observed time for

other customers

Sizzler Take-out

Time: 5:59 & 7:14

Other Kumpleto

Meal Orders

Times: 1:56, 2:35, &

1:15 (rice only)

My Order (Sizzler

Sisig)

Time: 4:42

Operating Hours

Manam Express

- Peak Hour:

12:15 pm –

12:55 pm

- 1 pm – 3 pm: around 2 to 3 people order every 30 minutes

- Dead Hour 3 pm – 4pm: a lot of people sitting around the food court but not ordering

“tambay”

Manam Express

- Dead Hours:

11 am – 1 pm

- Very few to none ordered during this time

- Peak Hours: 1 pm to 2 pm

- 4 pm onwards people started ordering more

up until 5:45 pm

Atmosphere

Stall

Overall look

- The stall looks really good, it has that high-quality feel but not

intimidating

- Welcoming feel and shouts out

“We serve high quality affordable meals”

Assembly Process

• I believe the setup can be changed a bit to have a single flow.

COMPETITORS SUMMARY OF FEEDBACKS

Glorietta

Trinoma

Both

Food

Menu

Davao Tuna Grill Menu

- Price varies from each category

- Menu is overwhelming with multiple

choices

- Some choices

are not in the menu and are only mentioned by the server

•

There are some stalls that sells group meals or bigger sized meals

(specifically Palabok)

Price

Davao Tuna Grill

- Price ranges from P85-P250

- Price is really cheap for their serving size

- Probably the reason why

people line up for it

- P85 pesos

includes: cup of rice, small sizzling plate full of Tuna Sisig, soup, &

Iced Tea

Dish Trial

Davao Tuna Grill

Tuna Sisig (P85)

- Temperature: Hot

- Taste & Texture: It’s pretty good but the sweet and salty taste is not really unique. Also, the taste of their soup wasn’t good. Too sour, it was like suka diluted with water.

Service

Speed of Service

Davao Tuna Grill Tuna Sisig order (rice, tuna sisig, & soup) Time: 4:20

Operating Hours

Other Stalls

- Sisig Hooray

had a lot of people in line at

12:30pm

- Davao Tuna

Grill had consistent people lining up from 12:30 to

2:30 pm

Competitor Stalls

(Pepper Lunch,

Reyes Barbeque,

World Chicken, &

Mesa Steak)

- Peak Hours: 11 am – 1 pm

- 1 pm – 2 pm very few people to none

Observation

• Opposite times where people come and order (inside stalls & outside stalls)

Atmosphere

Stall

•

Most of their stalls looked the

same

•

Overwhelming choices and unclear menus

•

Some stalls were dim lighted

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