Rubber Export Situation of Vietnam Rubber Group and Solutions for Export by 2015

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SUMMARY

In the rapid-changing economy of the global trade nowadays, International business is a critical business sector that has a tremendous impact on the economic growth of every nation across the world. In the condition of international integration, the urge to deeply study about international business is extremely necessary for both in theoretial and practial terms.

International business has long been an essentail science study in order to proving fundamental principles in economic sector and international business integration. International business field is concerned with the issues facing international companies and governments in dealing with all types of cross border transactions. International involves all business transactions that involve two or more countries. Additionally, International business consists of transactions that are devised and carried out across borders to satisfy the objectives of individuals and organizations. International business consists of those activities private and public enterprises that involve the movement across national boundaries of goods and services, resources, knowledge or skills.

International business study offers wide range of subjects related to globalization from International Monetary Economics, International Relations, International Law and Organization, International Marketing to International Management as well.

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PREFACE

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Reasons for choosing research project

In Vietnam, rubber tree has not only a critical role and significance in the national economy but also the special significance in the society. Natural rubber export accounts for high proportion in Vietnam's export package. Natural rubber not only brings high economic value, but also gives a large amount of jobs to many employees in Vietnam. Moreover, rubber trees also play a critical role in protecting the environment from soil erosion, flooding,..

In the trend of international integration and Vietnam having the membership of many international organizations such as ASEAN, APEC, WTO, the competitiveness is increasingly more and more fierce than ever before, so the challenge set for the rubber industry in Vietnam in particular and Vietnam's economy in general is that how to improve competition capacity for international integration. Vietnam natural rubber is mostly exported and brings a large source of income to the country. Therefore, natural rubber export plays a key role in promoting Vietnam's rubber industry. Vietnam rubber industry is required to make some certain change, such as in management innovation, product quality enhancement, product diversification, long-term development strategy building, markets expansion, in which Vietnam Rubber Group is the pioneer with the leading role in this revolution.

Starting from understanding the situation of Vietnam's rubber export to build solutions for the development of rubber export of Vietnam Rubber Industry in general and of Vietnam Rubber Group in particular, the thesis "RUBBER EXPORT SITUATION OF VIETNAM RUBBER GROUP AND SOLUTIONS FOR EXPORT

BY 2015" was developed.

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Objective of study

Main objectives:

- From understanding general rationale of exports, applying researches on rubber industry development conducted by other countries in the world to draw lessons and experience for Vietnam's rubber industry development. (Vietnam rubber export)

- On the basis of analyzing Vietnam Rubber Group's production,trade, export

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situation, clarifying strengths, weaknesses, opportunities and threats (SWOT) to propose practical solutions to promote rubber export by the year of 2015, create stable output markets for Vietnam Rubber Group's sustainable development.

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Scope of research

- Subject of research: Vietnam Rubber Group (VRG) and its affiliates.

- Product of research: Studying only processed latex

- Area of research: Areas with companies, factories, farms under the VRG.

- Time of research: 2010-2012:

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Methods of research

The thesis was based on:

- Basic knowledge and theory about export.

- Applying the approach of dialectical materialism as well as the perspective and policies of Communist Party and State about the development of Vietnam rubber industry, the approach of VRG's export system in order to analyze current situation, and recommend solutions for its rubber export promotion.

Applied methods:

- Comparison.

- Analysis & Statistics

- Data collection

Secondary information and data

- VRG and its member companies

- Vietnam Rubber Association (VRA)

- Vietnam Rubber Magazine (VRM)

- Ho Chi Minh City's Statistical Office.

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Thesis's structure

The thesis is organized as follows:

CHAPTER 1: SCIENTIFIC AND PRACTICAL BASIS OF EXPORT CHAPTER 2: ANALYSIS OF VRG'S RUBBER EXPORT SITUATION CHAPTER 3: SOLUTION FOR VRG'S RUBBER EXPORT PROMOTION BY THE YEAR OF 2015

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CHAPTER 1. SCIENTIFIC AND PRACTICAL BASIS OF EXPORT

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General theory of export

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