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The Auto Industry in Mexico and the Commercial Trade with Eu

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Doing Business in Europe and Asia


Guillermo Alejandro García Liñán

Module: 1: General frameworks in Europe and Asia


Assignment 1

Date: January 11th of 2018


- Purdue University “Parts of a Memo” Jan 10th, 2018 of:

- Economia-snci (2012). “Twelfth anniversary of the Mexico-European Union FTA” Jan 10th, 2017, of Website:


To learn about specific tools in free-trade agreements and use them for my own benefit.


TO: Iker and Guillermo Echverría, Founders of VUHL, Mexican sports car brand

FROM: Alfredo Martinez Felix, Student Of “Universidad Tecmilenio”

DATE: January 11th of 2018

SUBJECT: The auto industry in Mexico and the commercial trade with EU.

The objective of this memo is to let your to know how actually is the car industry in Mexico and what the situation of this industry is in terms of commercialization with the European Union. This information can be very useful four you because your company is dedicated exclusively to sports cars, which is a very profitable turn in European countries.

From 1999 to 2007, Mexican imports from the EU increased at an annual rate of 12.6% on average. That indicates that, to a large extent, Mexico is taking advantage of its geographical position strategic to use it as an export platform to the US market. The companies established in Mexico import EU inputs, transform them into finished products and, in many cases, export them to the US market. This process productive generates investment in Mexico that translates into greater jobs.

Some of the sectors in which exports to Mexico have registered the highest dynamism from the entry into force of the trade are: vehicles, salt, gums and resins, lead and synthetic fibers. In reviewing the main products that Mexico purchases from the EU are: gasoline, medicines, vehicles and supplies for the automotive industries.

On the other hand from 1999 to 2007, Mexican exports to the EU increased at an average annual rate of 58.7%. Mexican sales to the EU registered growth in practically all sectors. The sectors that have had more growth are: oil,


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