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Working Smarter Vs. Working Harder?: How Companies Gain Consumer Attention

Autor:   •  November 28, 2017  •  1,903 Words (8 Pages)  •  328 Views

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The real problem is companies manipulate their consumers with their own preferences. What is the process of Gaining consumer attention and does it work? We found out working harder does not work. Therefore Working Smarter is the answer. Most Americans want to be no. 1 and demand the latest in everything. Consumers demand faster more efficient cars, energy efficient products, the biggest and brightest screens, High Definition, and a lighter, more precise beautiful product. We achieve this by lots of Advertisement and bolder concepts. Designers and consumers work together to produce what’s best for this time and even the future. In order to Gain a consumers attention we set standard already in a product and we combine innovation with ads and smart thinking using billboards, media and charts to determine What Consumer Really Want.

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