Activia Consumer Behaviour

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difficulties with their digestive tract.

Recommendations for change

Elements I would take a gander at changing would be the bundling and packaging of products. As I would like to think if the assembling needs to expand piece of the overall industry they would need to show up and more hip, beautiful and energizing and versatile to a wide range of ways of life and ages. It needs to be a worthy social standard not just with ladies in their 50s, 60s and 70s, additionally those that are more youthful who may encounter the same sorts of side effects.

Activia is an item being given to individuals, as I would see it those who can’t have customary bowel developments, concerned with bone loss and how to get more protein in their eating regimen. Along these lines, they must locate a distinct option for help those people who are struggling with these issues. At the same time, I likewise feel that Activia could utilize this as a way to elevate better dietary patterns among people, while fusing this item into their consistent dietary patterns.

Target Groups

I would target gatherings of people who are in their mid-thirties and forties, both men and ladies, maybe much more youthful; by clarifying the advantages of dealing with the internal organs of an individual’s body, by teaching the long haul medical advantages got from this item. It could be the occupied official expert who might not have room schedule-wise to eat a plunge feast to the construction worker whose fundamental dietary source could be fast food.

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